Short answer

Not exactly.

Cleanses and detoxes seem to "work" due to water and caloric manipulation and fluctuation, not because you've removed "chemical build up". Any results or progress gained is transient and there is very little clinical evidence or research to support them.

Long(er) answer

Reset your body. Clear the toxins. Flush out, break down and remove fat. Cleanse your system. Reduce inflammation. Shed weight. Slim and shrink your belly. Boost your health. Heal your organs. Increase your metabolism. Erase cellulite. Get visible results fast. Filter your kidneys. Eliminate buildup. Detox your liver. Remove impurities. Cure disease. Renew energy.


You can see why people might buy in to a detox or cleanse. Frustrated by a lack of progress, by poor health, by weight they feel they cannot lose. It sounds so… promising. So..official.

And in 72 hours, or 1 week or 3 weeks  or 1 month and $195 and a hell of a lot of ginger and lemon and turmeric and apple cider vinegar and dandelion root and cayenne pepper and kale and who the heck knows what else, you can have all of those results too.



“Detox” is a medical treatment term being turned into marketing hoax, full of pseudoscience and scam.

Here is what detoxes and cleanses will effectively remove:

Money from your wallet


Detoxes and cleanses operate and advertise on the premise that accumulated toxins - the supposed cause of things like headaches, tiredness, weight gain, fat, low energy, acne, etc. -  within the body and must be removed.

The truth: Unless you're drinking your Windex or laundry detergent, you don't have toxins or chemicals built up in your body that need detoxing.

In fact, when pressed as to what toxins our bodies need to be relieved of, no one is up for giving a legitimate answer. When the makers of detox promising dietary substances and products are asked for evidence to back their claims they can barely define detoxification, let alone offer up proof of which toxin(s) their product was effective at removing.


Real detoxes are treatments intended for dangerous levels of ingested poisons, drugs or alcohol, administered in hospitals under the care of qualified medical professionals in what could be life threatening situations. They’re not a solution for the extra junk food you ate.

“Detox” has been hijacked by entrepreneurial medical quacks, out to prey on your naivety and limited knowledge of how the human body works. It’s an offshoot of the diet industry, offering up quick fixes and promises wrapped in fancy packaging and blender recipes and it’s a booming business.

It’s also a major scam.

If you had the amount of toxins in your body some people claim you do, you wouldn't be alive or, you'd be very, very ill. And, any substance, depending upon the amount it’s consumed in, can be incredibly harmful to your health. Yep, even water.

You already have you own built-in, self-detoxing system: your liver, skin, kidneys, lungs, digestive and lymphatic system which  function to automatically "detox" the body, especially when they are supported by eating a balanced diet, participating in exercise and activity and staying well hydrated.

That rapid weight loss everyone is raving about?


It’s not due to the removal of “chemicals” or “toxic build-up”. It’s a temporary trick of water and caloric manipulation.

For each gram of carbohydrates consumed, the body holds on to approximately 3-4 grams of water. Decreasing the amount of carbohydrates eaten would decrease the amount of water being stored within the body which would then influence (sometimes very significantly) the number you see on the scale. The huge drops in scale weight are a result of eating drastically small amounts of food, especially carbohydrates, or from barely eating any food at all.

Numbers on the scale will generally only reflect day-t0-day fluctuations in temporary weight loss, not actual fat loss. Once regular eating and drinking habits resume, many find the numbers on the scale creeping back to where the where pre-cleanse.

The notion of detoxing gives unsuspecting and sometimes desperate for a cure-all consumers the impression that they can undo longtime poor dietary and lifestyle decisions with the purchase of a kit or product, the chug of a bottle, the squeeze of a lemon. When in fact, achieving true change and results is a process taking consistent work and dedication, not an overnight or week long before and after success.

Know that any trainer, coach or doctor who promotes or sells the promise of detoxing your body through a specific product or diet is a trainer or coach or doctor who isn't credible and is profiting from your belief in their BS, money making scheme.